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Kaiterra
Branding and launch
Startup Kaiterra was launching a line of air quality monitors for homes and offices in China. Joel designed the look and palette, and then we collaborated on package concepts, illustration ideas and a launch campaign.
DESIGNER: Joel Derkson
Dance Like Yer Dad
Blog
A while ago I thought it would be funny to have friends and co-workers dance like their fathers. Because dads seem to have strangely personal, mostly uncomfortable dance styles. They pick a move and run with it. I was right. It was fun.
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